Frame Fertility LLC was born out of its founders' struggle to conceive a child.
Jessica Bell van der Wal and her husband Corey attempted to conceive for more than a year before he was tested for and diagnosed with infertility issues, they said in a news release. The experience left them feeling overwhelmed — and that there was a better way to inform people of potential fertility risks.
From that inspiration came Frame Fertility LLC, which provides support and information services to people who want to maximize their ability to become pregnant.
"Today's solutions are anchored around reactive, treatment-based solutions and often focused solely on women," Jessica Bell van der Wal, the San Francisco startup's CEO, said in the news release. "We need to help everyone get the care and support they need before it becomes a crisis."
The company's online service helps users identify early fertility risks and helps them locate health care providers, according to the release. The vast majority of Frame Fertility's users are in their 20s and early 30s, and most report improvements to their overall health after enrolling in the service, the company said.
The startup has some new funds to expand its service. It announced last week it's raised $2.8 million in a seed round.
"We are excited about the significant momentum in the market and the opportunity to expand our impact, Jessica Bell van der Wal said in the release.
Read on for more on Frame Fertility's round and other seed funding news from this past week.
Pando HR Inc., San Francisco, $6.9 million: Craft Ventures led the round for this provider of career development tracking software for employers and their workers. Lerer Hippeau, Global Founders Capital and Correlation Ventures also participated.
Scoot Science Inc., Santa Cruz, $4.1 million: Third Kind Venture Capital led the round for this provider of data analysis services for ocean farmers. Rackhouse, Climate Capital, My Climate Journey, Hawktail, Liquid 2 Ventures, Impact Assets and Box Group also invested.
Frame Fertility LLC, San Francisco, $2.8 million: Looking Glass Capital led the round for this provider of support and information services for prospective parents. Flare Capital Partners, Great Oaks Venture Capital, Healthworx and Brand Foundry Ventures also invested.