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California Cultured, GameMic compete in final round of Inno Madness


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Inno Madness is the Sacramento Business Journal's Inno section's bracket-style competition to highlight the startups in our innovation economy.
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The latest round of Inno Madness bracket voting shows that you shouldn't bet against chocolate or prep sports.

Two contenders remain in the local startup company March brackets.

California Cultured, the West Sacramento startup developing lab-created chocolate, breezed past Matrubials Inc., the Davis company developing antibacterial therapies from milk products for use in health care.

The other matchup saw El Dorado Hills-based prep sports broadcasting app GameMic eek past Elk Grove-based retail reputation management software company EyeRate. The EyeRate folks will likely get over it quickly, as the company just raised $4 million.

None of the top seeds from the initial round of 16 made it into the final four.

Now it's time to vote again for the Sacramento region's startup community in the final round of our bracket challenge competition.

Inno Madness is the Sacramento Business Journal's Inno section's bracket-style competition to highlight the startups in our innovation economy. Click here to find out more about all 16 companies in the competition.

There is no prize money, and there will be no pitches necessary. It's just for fun and glory. Here are the official rules.

Voting in the final round runs through 9 a.m. on Tuesday, April 4.


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