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Hiring in the Hub 5/8-5/15: Visible Measures Loses, Then Gains an Executive



Boston’s tech community has been busy this past week. Catch up on who’s gone where below:

Two big personnel changes went down this week for Leather District-based video content marketing and analytics company Visible Measures.

First, the firm’s former CMO Paul Krasinski joined mobile marketing startup SessionM as its new senior vice president of business development and strategy. Prior to Visible Measures, Krasinski served as CEO of Umbel, senior vice president of digital media and analytics at Arbitron (acquired by Nielsen) and COO at Ando Media(acquired by Triton Media Group).

“SessionM has a winning solution, as it has proven its ability to directly increase user engagement and monetization through user participation and activity.” said Krasinski in a statement. More on that hire here.

Visible Measures also announced this week that it has brought on a new CFO, Jeff Wakely. Wakely recently served as CFO of GlassHouse Technologies, a global provider of independent data center consulting and managed services. Prior, he served as CFO and treasurer for the publicly-held TechTarget, where he was responsible for the strategy, operations, and compliance of the company’s finances.

“Jeff is a proven business leader and finance executive who can help us to continue scaling up as an innovator in video and native content experiences,” said Brian Shin, the CEO and founder of Visible Measures, in a statement. “His background as a public company CFO with deep M&A and investor-relations expertise will be invaluable to us in our next phase of growth.”

Stealthy Nashua, New Hamp.-based startup DataGravity welcomed Oracle-vet Steve Noyes as its new vice president of engineering. The new executive held the same role at Oracle, where he helped the company advance its virtualization strategies for the small and medium-sized business and larger markets. At DataGravity, Noyes will lead and scale the engineering team, playing a key role in bringing the company out of stealth mode and taking the company’s mysterious “unique storage product” to market. DataGravity raised $30 million in Series B funding led by Andreessen Horowitz in January 2013.

Ken Lynch joined “Internet of services” startup MachineShop as its new vice president of marketing this past week. Lynch hails from at Woburn-based tech and design consultancy ThingMagic, a division of Trimble Navigation and founded in 2000 by MIT alums. After months in stealth, MachineShop recently made its public debut in March, raising $3 million. Before then, the startup was funded through revenue, which totaled around $3 million since its start in 2012.


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