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Where You Can Discover How to Design a Media Company from the Ground Up



Design Museum Boston will be taking over an up-and-coming startup hub, Fenway's Landmark Center, Friday morning to host a coffee and conversation of sorts with Streetwise Media's own Chase Garbarino. You know, the CEO behind this here website, founded four years ago on a commitment to covering Boston's budding, and often bootstrapped, businesses.

Luckily for all of you curious about what Chase (figured we could go informal here) will be speaking about, I'm in close proximity to pestering him and was able to snag some talking points.

With Design Museum Boston hosting the event, sponsored by Samuels & Associates, the conversation's core will unsurprisingly be focused around design. How do product design processes translate to a digital media and events company? And before you can have that digital media and events company, what is the minimum viable product you need to build?

To get to that, Chase will go through the history of Streetwise Media. From when the site used to look like the screenshot below, up to the company's 2012 acquisition by American City Business Journals — a subsidiary of Advance Publications, which owns Condé Nast and Reddit, among several other media holdings — and beyond.

With properties in Boston, Washington D.C. and, soon, Chicago, Streetwise Media has swiftly evolved over the years. And Chase will highlight how the company will continue to evolve moving forward, connecting each respective city's innovation class in the process — the young professionals who work, live and play in the country's various hubs of creativity, enterprise and forward-thinking change.

Design plays an important role in news, a fact everyone from the editorial to the development team ponders here daily. Design has also played just as an important part in our company's culture, however — one full of nonsensical jargon and Thursday nights spent bonding at that nearby magical watering hole best known as the Hong Kong.

But, instead of reading my ramblings about it, why not go hear Chase talk for yourself?

If you go: Landmark Center; Friday, January 24, 8:30 - 10 a.m.; tickets are free, and you can register here.


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