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The Entrepreneurial Generation: Millennials Prefer to Work at Startups


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Call millennials what you will, but Generation Y is ready to work and they’re ready to work in the startup world, according to a new study by software provider PayScale and research management firm Millennial Branding.

Corporate companies can’t lure 18 to 29 year olds in quite like the smaller companies who offer more flexibility, embrace the entrepreneurial spirit and have fewer social media restrictions can. (Unless you’re 23, that is. Then all bets are off.)

“This report confirms that Gen Y is an entrepreneurial group, highly versed in social media and prefers freedom and flexibility over big corporate policies," said Dan Schawbel, founder of Millennial Branding, in a press release.

Although the group can be swayed by larger tech companies who offer higher salaries, less stress and a compelling culture, including Google, Intel and Microsoft, the highest concentration (47 percent) of Gen Y workers are still at companies with less than 100 employees. Only 23 percent of respondents work at behemoth brands with more than 1,500 employees.

For most millennials, job skills are centered around online marketing and social media. The study claims the three most commonly reported job skills for Gen Y workers include tableau software, blogging and social media optimization.

The study also suggests the best city for millenials to work in is Seattle, due to its strong presence of tech firms and high median pay. We’ll remind you, however, that Boston was just named the second best city for technology startups. So, we’re happy to see some of the millenials sticking around here. Let’s just hope more start following in their entrepreneurial footsteps.

Photo Courtesy of Insurspective


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