The holiday season is finally here, which means we're all confronting the reality of a jam-packed month filled with office parties, visiting relatives and gift shopping.
So how can you be expected to also have time to send holiday cards to your important business contacts? Well, Contactually may have a solution.
Rolling out today, the D.C.-based startup now offers a feature to let users send holiday cards to their contacts. Contactually works to make sure that keeping up with your professional contacts isn't so tedious. Users can import their contacts and then Contactually reminds the user every so often when to check in with your contact.
So it makes sense for Contactually to integrate this feature into its current service. Users can decide between handwritten cards, printed cards and e-cards.
For handwritten cards, users specify what they want to be written and Contactually's team of writers, an external team working closely with the startup, will make the handwritten messages a reality. With that external help, the turnaround time is just a few days between when the cards are ordered and when they're mailed, and the writing team will be staying on indefinitely to meet demand, according to a Contactually spokesperson.
Zvi Band, Contactually's CEO, said offering holiday cards just made sense when he looked at the evolution of his company.
"One of the key aspects of relationship marketing is delivering value to your network and relationships over multiple channels," Band said. "When I first founded this company, we never expected to be providing handwritten cards, but we learned from our users that it's a classy and valuable way to connect with your network that really stands out from the normal emails."
