An Oldsmar marketing technology company that has acquired almost a dozen companies in the last two years has now been acquired itself.
New York-based private equity firm The Jordan Co. announced Wednesday it had acquired Spectrio for an undisclosed amount. Spectrio CEO Dax Brady-Sheehan will remain at the helm of the company, along with the rest of the company's management team.
"We could not be more impressed by the tremendous growth and rapid transformation of Spectrio under Dax's leadership," Eion Hu, partner at The Jordan Co., said in a statement. "We look forward to supporting his team's strategic goal of delivering the most innovative and best available technology to enhance their clients' omnichannel capabilities."
The acquisition is intended to help the company's rapid growth, according to Jeff Drazan, managing partner of Bertram Capital. Bertram Capital is an affiliate of The Jordan Co. and will have a minority stake in Spectrio.
Spectrio was founded in 1986, and in the last two years alone it has acquired 11 companies across the nation. It most recently acquired Industry Weapon in October. According to the company, it has acquired 34 companies since its founding.
The company is on the Tampa Bay Business Journal's Tampa Bay 200, featuring the 200 largest private companies in the region based on revenue. Brady-Sheehan was also featured among the Business Journal's 40 under 40 this year, and the company is a winner in the Tampa Bay Inno 2020 Inno on Fire awards.
