St. Louis-based Deck Commerce, which provides order management software for consumer brands, plans to expand after raising $7.8 million in a Series A funding round.
Ann Arbor, Michigan-based growth equity firm Plymouth Growth led the round. As part of the financing, Plymouth Partner Brook Critchfield will become a member of Deck Commerce’s board.
Founded in 2015, Deck Commerce has developed an order management system used by direct-to-consumer brands. Its software is designed to automate inventory, transactions, fulfillment and return workflows for its users. The firm's technology is used by brands including New Balance, NETGEAR and Build-A-Bear Workshop.
“Deck Commerce has deep expertise and strong leadership in the e-commerce software as a service (SaaS) space,” said Critchfield of Plymouth Growth. “Its robust, versionless order management system is designed to provide its customers with a very quick time to value and high ROI. Deck Commerce is a game changer for any retailer who understands the power of investing in a future-proof order management system.”
Deck Commerce said it plans to use the fresh funding to target sales and strategic alliances while also seeking to boost its marketing and product development efforts. Founder and CEO Chris Deck said his firm aims to build upon rapid growth it has seen in recent years. While he didn’t share specific revenue figures, Deck said the e-commerce startup is growing nearly 60% year over year.
“This was a hot topic before the pandemic, became life saving during the pandemic and has become a high priority for pretty much all brands and retailers post-pandemic,” Deck said. “We’ve been working on this since 2015 and have great product market fit and have a greater opportunity to scale and grow. We felt like the time was right to raise a Series A capital round so we could scale the revenue side and continue to drive innovation on the product side."
As it charts expansion, Deck Commerce expects to add to its team. It currently has 42 employees, with Deck saying the company could hire for about 20 new roles in the next year. He said the new positions will span the company and include roles focused on sales, marketing, engineering and customer success.
