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Seattle e-commerce platform Fabric hires former HPE exec as chief people officer


Val Rupp Fabric CPO.v1
Val Rupp is Fabric's first chief people officer.
Fabric

Seattle-based Fabric, a startup that enables companies to manage their online shopping experiences, announced Tuesday it has hired Val Rupp as the company's first chief people officer.

Rupp joins Fabric from Hewlett Packard Enterprise, where she was head of human resources for the company's GreenLake cloud services. She spent more than three years at HPE in various HR roles.

"Val brings the rare combination of realism and optimism to the table, giving valuable insight and solutions to complex global business challenges while scaling organizational growth," Fabric CEO Faisal Masud said in a release. "Her expertise in people and culture development will enable us to keep investing in our employees, accelerating Fabric's overall capabilities and impact as we aim to deliver a connected commerce solution for more intuitive customer experiences."

In addition to HPE, Rupp spent almost five years at Microsoft, where her most recent role was HR director for the Office product group. She also spent almost seven years at Amazon. Her most recent role at Amazon was senior HR leader for Kindle.

Rupp is on the board of the Prospanica Foundation, which has a mission to "empower and enable Hispanic professionals to achieve their full educational, economic and social potential," according to its website.

Fabric, founded in 2017, helps clients make changes to their online user experience without having to make complicated back-end changes. Its clients include BuildDirect and GNC. The company raised a $100 million Series B in July and a $43 million Series A in February.


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