Seattle-based customer data company Amperity has laid off about 20 employees.
The layoffs represent about 5% of Amperity's total headcount, meaning the company had about 400 employees before the cuts. Amperity CEO Barry Padgett confirmed the layoffs Thursday but said the company will hire new roles elsewhere in the company.
"The action today was a minor restructuring as we continue to invest in new high-growth initiatives," Padgett said in an emailed statement.
On its website, Amperity has open roles in engineering, marketing and sales.
Amperity, founded in 2016, helps clients make better use of customer data with the aim of helping marketing, IT and analytics perform better. The company's clients include Alaska Airlines, Paramount, Brooks and Planet Fitness. The company raised a $100 million Series D round in 2021 that pushed Amperity's valuation to more than $1 billion. Amperity had about 225 employees at the time of that fundraise.
Chief Technology Officer Derek Slager and former CEO Kabir Shahani co-founded the company, but Shahani left Amperity in February 2022. Padgett, formerly the company's chief operating officer, took over after Shahani left. Padgett was the chief revenue officer at payments giant Stripe before joining Amperity in 2020.
Shahani is now the co-founder of Seattle-based startup Avante, which raised $10 million earlier this month.
In August 2022, Amperity laid off 13 employees. But in May last year, Padgett told the Business Journal the company had reached about 350 employees and was hiring. He added at the time that Amperity was looking to reach profitability so it wouldn't have to raise more funding, and the company wasn't focused on an initial public offering.
"I joined the company because I believed in the product," Padgett said then. "I came to help. Whether that's delivering mail or writing code or running the company, I'm happy to lean in and have the biggest impact wherever I can."
