Seattle-based online retailer Zulily Inc. laid off employees for the second time this year on Thursday.
The new round of layoffs comes just weeks after Zulily was acquired by private equity firm Regent from Qurate Retail Inc. for an undisclosed amount.
Zulily didn't say how many employees were let go or how many remain with company. It also did not respond to questions about whether the laid-off employees received severance pay.
"Today, we announced to our team members some difficult choices that have required the elimination of positions within the Zulily corporate teams as we focus on transforming the business for the future," a spokesperson said in a statement. "We are grateful for the many contributions of the impacted team members."
Zulily laid off an undisclosed number of employees in March. The company had 1,940 employees listed on LinkedIn at the time. It now has 1,870.
Zulily was founded in 2009 and went public in 2013. Its website offers clothing, electronics, home goods and more. The company has long been known for its flash sales, but has recently invested more in becoming an online superstore. In 2015, it was acquired by Qurate, then Liberty Interactive Corp., for $2.4 billion. West Chester, Pennsylvania-based Qurate also owns the home shopping networks QVC and HSN.
Zulily has been struggling financially. Last year, the company generated $906 million in revenue, down 38% year over year. Qurate's sale of Zulily was meant to help Qurate focus on its core business of video streaming commerce. Qurate generated $14 billion in 2021 but saw that number drop to $12.1 billion in 2022.
Regent CEO Michael Reinstein said in a statement at the time of the Zulily acquisition that the private equity firm was "excited to partner with the Zulily team to help the company return to its entrepreneurial roots as an independent business."
Los Angeles-based Regent's portfolio includes Club Monaco, Sunset and Diamondback.