Richmond-based travel software startup OccasionGenius has hauled in at least $1 million in equity funding in an ongoing round, according to SEC filings.
The company's platform, used by hotels and other hospitality providers, coalesces event data and informs people of things to do around town.
The raise so far includes 15 investors and is capped in filings at $2.5 million. It follows a pair of angel investment rounds in 2017 and 2018 that totaled $1.1 million.
The company was founded in 2015 as PartyRVA, a private event marketplace, but after going through the Lighthouse Labs accelerator and rebranding, pivoted its business model toward white-labeled tech for enterprise customers in the travel industry.
In its current form, the platform pulls in public data from large event-booking sites like Eventbrite and TicketMaster and regional web calendars of local organizations like Startup Virginia and VCU and feeds it through its patent-pending system to personalize it for users.
Including a few recent hires, OccasionGenius has 10 employees, founder Nate Marcus said.
In October last year, Marcus said he was having conversations around multimillion-dollar contracts with several top hospitality brands. He said he's unable to comment on the ongoing round due to SEC regulations.
For more on the startup, check out this profile of OccasionGenius from October.