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A day at a Universal theme park would be more personalized with this new wearable device

A recent patent application shows that the themed entertainment company is looking to tech to improve visitor experience.


The Universal globe by the entrance to Universal Studios park at Universal Orlando Resort
Jim Carchidi

Nobody likes getting lost at a theme park. A new wearable device for which Universal Destinations & Experiences filed a patent application, titled “Interactive Way-Finder," could solve that problem and bring other benefits, too. 

Theme park strategists constantly look to technology for solutions, and this new tech could put an end to the aimless wandering that can make the theme park experience frustrating.

Inventors Wei Yeh and Rachel Rodgers developed a concept for a wearable device that serves as an interactive digital map. The device has a screen that displays hands pointing in the direction of your destination, whether it’s an attraction, restaurant or restrooms. You can choose where you want to go, or the system can make suggestions based on where you are or what you like.

The device also offers more than navigation support. 

One mode described in the patent application could provide information and directions specifically tailored to attractions within the amusement park, such as shows, rides or exhibits. The device worn on your wrist also might guide you toward the roller coaster with the shortest wait time or give you safety instructions as you boarded a roller coaster. 

Inventors Wei Yeh and Rachel Rodgers developed a concept for a wearable device that serves as an interactive digital map.
Universal Destinations & Experiences

Another mode could focus on dining options within the park. Imagine the wearable — programmed to know your favorite foods — lighting up when you get close to a food vendor that serves what you crave. 

In case of emergencies, an "emergency mode” might prioritize directing users to exits or other safety zones. Further, it instantly could locate children who have been separated from their families or school groups.

To function, the wearable relies on emitters placed throughout the park. Emitters are devices that emit light or sound, giving the wearable something to react to. The patent application gets into detail about the complex nature of the emitters and how the wearable devices would respond. 

Representatives with Universal did not respond to a request for comment.  

Meanwhile, Universal regularly files patent applications. 

For example, Orlando Business Journal reported on another recent filing for a guest locator system called “Guest Measurement Systems and Methods.” The technology in that case also is designed to improve guest experience.  


Related: How breakthrough technology could shorten wait times at Universal theme parks

Theme parks tend to lead in creating and using cutting-edge technology to enhance their entertainment. Patents also provide a peek into what Universal may be working on for its new theme park, Epic Universe, a project expected to create hundreds of temporary construction jobs during the work process, along with 14,000 new tourism jobs when it debuts to guests.   


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