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Apto Global and Ready, dress, go to face off in Nashville Inno Madness final


Inno Madness 2022
Inno Madness 2022
American Inno

Two female-founded startups will compete for the coveted Nashville Inno Madness championship.

Ready, dress, go and Apto Global each won their semi-final Inno Madness matchups last week, advancing to face each other in the final round. 

With 56% percent of the vote, Ready, dress, go defeated We Optimize Work, while Apto Global won a nail biter against AngelEye Health, 51% to 49%.

Inno Madness is our friendly, bracket-style challenge where readers vote to advance companies based on one question: Who would you invest in? Whether you believe in one mission or product slightly over the other or would prefer to back a more established company versus an early-stage startup, how you answer that question is entirely up to you. The bracket is designed to shine a spotlight on 16 innovative, fast-growing local businesses, four of which now remain. 

The bracket is assembled based on reader nominations, as well as editorial input from the Nashville Inno team. Seeding was determined randomly. Meet the participants below and read the contest rules here.

The goal of Inno Madness is to give a snapshot of some of the most-promising tech companies in Nashville. It is by no means a complete list of Nashville's best startups, which is a testament to the size of Nashville's tech scene. It's also not a list of the 16 most-funded startups in the region. 

Instead, the bracket is meant to represent the full breadth and diversity of the ecosystem. In the end, think of the bracket as just a fun look into tech local companies you need to know in 2022. 

Championship round voting begins now and continues until 11:55 a.m. March 29. Readers can cast one vote per round. We'll crown an Inno Madness winner on March 30.

Click here to vote.

Meet the Players:

Apto Global — Apto Global is a social learning platform that helps users learn language and local culture to help adapt to a new community. Much of the information is sourced from Apto’s community of creators, who provide information about their hometown or travels. Founded in 2015, Apto is in talks with a major cellphone maker to have its app preinstalled on nearly 100 million devices.

Ready, dress, go — Ready, dress, go creates and markets professional business attire for young businesswomen. All their clothes are machine washable and are designed to be comfortable, feminine and youthful but also appropriate for the workplace.


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