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Tech Madness 2021

Which of these 32 Wisconsin tech companies would you invest in?

Tech Madness Round 4 results
American Inno

Final Results: After a total of 7,154 votes from readers across the state, a champion has emerged in Wisconsin Inno's Tech Madness tournament.

LUM, a Madison tech startup that provides a music streaming app for independent artists, edged out Pivotal Health by 10 votes, despite Pivotal Health, a Madison company developing a mobile app platform for clinician house calls, being the top vote-getter in every round leading up to the final.

The final was a matchup of two underdogs — Pivotal Health was a No. 8 seed and LUM was a No. 5 seed.

We thank everyone who voted in this year's Tech Madness tournament.

Wisconsin final
Wisconsin Inno Tech Madness results
American Inno

Tech Madness is our annual bracket-style competition to highlight the action and activity that has come to define Wisconsin's innovation economy.

The playbook

With your help, we identified 32 private, bootstrapped and venture-backed tech companies poised to make moves this year and beyond, putting them in contention for the 2021 title. We seeded them based on factors including funding raised, size, stage, headcount and other growth metrics, and created the matchups accordingly.

The game plan

We asked voters to consider the following: Who would you invest in? Think about the enterprises you’d back — for the fastest return, the safest bet or the long game. Pick the models you think will succeed, or the missions you want to see succeed. Vote for your own company, the ones you’ve rooted for from afar, or the ones you’re just now discovering (more on all of them below). It’s up to you. And keep in mind: A vote for one company is not a vote against another; rather, the challenge aims to build awareness and excitement for the region’s tech universe and the companies that make it what it is, through a little healthy — and friendly — competition.

After 25 days of voting, Madison-based Curate won Wisconsin Inno’s 2020 Tech Madness competition.

The rulebook

Voting for the first round of 2021 was open through this past weekend. Each IP address got one vote per day. Continue to watch for news on this year's competitors in our twice-weekly newsletter, The Beat.

Here’s the full schedule:

  • Round 1 voting March 9-14
  • Round 2 voting March 15-18
  • Round 3 voting March 19-22
  • Round 4 voting March 23-25
  • Round 5 voting March 26-29
Meet the competitors:

Region 1

Seed #1: SHINE Medical Technologies

Seed #2: FluGen

Seed #3: EnsoData

Seed #4: Moxe Health

Seed #5: Data Chat

Seed #6: Marathon Machines

Seed #7: Quiver Quantitative

Seed #8: PRODx 

Region 2

Seed #1: Fetch Rewards

Seed #2: Ionic 

Seed #3: Rentable  

Seed #4: GenoPalate

Seed #5: LUM

Seed #6: Xylome

Seed #7: Blue Line Battery

Seed #8: Summary Medical 

Region 3

Seed #1: Redox

Seed #2: Bright Cellars

Seed #3: Vasugen

Seed #4: Allergy Amulet 

Seed #5: DotCom Therapy

Seed #6: Fiveable

Seed #7: Agricycle

Seed #8: Pivotal Health 

Region 4

Seed #1: Understory

Seed #2: FrontDesk

Seed #3: GrocerKey

Seed #4: Synthetaic 

Seed #5: Sift Healthcare

Seed #6: Medical Engineering Innovations (MEI)

Seed #7: Socialeads

Seed #8: Octane Coffee


Read contest rules here


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