There’s a number of coworking spaces across the Metroplex, from locally based Common Desk to SoftBank-backed giant WeWork. However, not all can offer amenities like rubbing shoulders with the occasional Dallas Cowboys leader or player.
The Formation at the Star is an upscale coworking space at the site of the Cowboy’s headquarters in Frisco. The space, overlooking sports fields and new development, opened in August last year and caters to entrepreneurs and business leaders from more than 25 industries – a large portion of which come from the Frisco community, according to Formation staff.
In keeping with its football background, Formation’s dedicated desk package is called The Fixed Formation, while a package with access to the open and shared spaces is called The Field Formation. It’s also not uncommon to see pictures of former football glory adoring the walls. Also, part of the coworking space’s amenities include regular speaking events with Cowboys leaders in the business world.
And not unlike other coworking spaces around the region, Formation at the Star offers members professional services like phone rooms and notary service, along with other amenities like coffee and cocktail service.
“Formation is rooted in the winning spirit of the Dallas Cowboys and we believe business professionals can channel that same spirit and leverage it for their benefit,” Dallas Cowboys Executive Vice President and Chief Sales & Marketing Officer Jerry Jones Jr. told Localprofile at Formation’s opening. “I believe we are creating an atmosphere that can allow entrepreneurs and executives to reach new heights within their business.”
But, why don’t you just check it out yourself below.
