Dallas-based ParkHub announced today that it has acquired payment integration company Fuzse, according to a news release.
The company said the acquisition of Dallas-based Fuzse will increase its payment innovation and also help ParkHub gain customer insights for its hundreds of customers. The terms of the deal were not disclosed.
ParkHub was founded in 2010 and is a software and payment solution for parking operations and is involved in multiple vertical markets including sports, music & entertainment, higher education and parks & recreation.
“We are thrilled to bring Fuzse into the ParkHub fold as we strive toward payments leadership in the parking industry,” ParkHub founder and CEO George Baker, Sr. said in the release. “The convergence point of our hardware, software, and payments solutions is where our customers compete and win with better customer experience and rich data to inform every decision.”
Fuzse was launched in 2016, is the newest venture from former Blue Star Payment Solutions (now Stack Sports) executive Lane Conner. The company supports independent software vendors and developers with payment processing for apps and e-commerce platforms.
“Lane has been integral to ParkHub’s growth as a longtime advisor to our team,” Baker said in the release. “We’re excited to have him on board full-time in support of our mission to build a world-class company. He shares our values, both professionally and personally, to make a difference in the technology space and leave a legacy here in Dallas.”
Conner, who has previously served as an advisor to ParkHub, will now have the title of President of Payments for the firm.
“ParkHub is the ultimate platform for us to see how the union of hardware, software, and payments can take our customers on their journey of growth,” Conner said in the release. “Continuous innovation in payments technology has been a big win for everyone: customers have their purchase experience optimized in better and more efficient ways, while the constant updating of a customer’s transaction history can give businesses unbeatable insights for driving their own product and service enhancements.”
