A startup founded by four Northwestern University grads that designed rompers for men is shutting down.
RompHim announced in an email to customers Wednesday that "the time has come to close the doors on RompHim." Co-founder Daniel Webster-Clark told Buzzfeed that the founders "could no longer devote the time to the company they had begun as a side project" while at Northwestern's Kellogg School of Management.
— Nick Andersen (@nicktheandersen) February 12, 2020
The RompHim launched on Kickstarter in 2017 and almost immediately became a viral sensation. The RompHim raised more than $350,000 on the crowdfunding campaign from over 3,000 backers and was covered in almost every major media outlet including GQ, Time Magazine, NBC and NPR. It was even mocked on Saturday Night Live.
The RompHim offered a variety of designs, and came with a front shirt pocket, front pant pockets, an adjustable waist and a zipper fly.
Founded by Webster-Clark, Chip Longenecker, Elaine Chen and Alex Neumann, the RompHim quickly became part of the cultural lexicon. In the end, its fame was short-lived. But the internet will always have that summer of 2017.