Skip to page content

What being in the military taught Provi's new COO Bob Robbins about running a startup


Provi brings in Bob Robbins
Bob Robbins has joined Provi as president and chief operating officer.
Courtesy of Provi

The Navy taught Bob Robbins about responsibility and accountability.

He now uses those lessons every day as a civilian helping to grow promising new startups.

Chicago online beverage marketplace startup Provi recently brought in Robbins as the company's new president and chief operating officer. He will report directly to Provi's founder and CEO Taylor Katzman and oversee the company's day-to-day operations and long-term growth.

After serving as a U.S. Navy lieutenant aviator for eight years, Robbins worked at McKinsey & Co. where he consulted on strategic planning for companies within the alcoholic beverage industry. He later served in executive and leadership roles at Juul Labs, where he saw the team grow from 12 to 1,150, Constellation Brands and Beam Suntory.

Robbins said that anybody who wants to work in startups needs to be comfortable with a certain level of responsibility and accountability that will escalate as you find success.

"The nice thing about working at a startup is that you're not going to an organization where there's legacy problems," Robbins said. "If there are problems, there's nobody to blame but yourself so there's no question with accountability. If you're in a tough situation and under-resourced, you just have to figure it out, and I think that's a very military can-do type of attitude."

His first division with the Navy had around 35 aircraft engine mechanics who were in charge of the aircraft engine mechanics for the squadron, so if an aircraft went down and was not operationally capable because of an engine issue, it was his job to address it.

"I had to be a pilot and had to run that division as quality assurance officer," he said. "My second squadron was just a more senior position. It's like that in the civilian world too. You just have escalating levels of responsibility, and the military teaches you how to deal with that."


Keep Digging

News
News


SpotlightMore

See More
Chicago Inno Startups to Watch 2022
See More
See More
2021 Fire Awards
See More

Want to stay ahead of who & what is next? Sent twice-a-week, the Beat is your definitive look at Chicago’s innovation economy, offering news, analysis & more on the people, companies & ideas driving your Chicago forward. Follow the Beat

Sign Up