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New Money: Trunk Club for Kids Startup Mac & Mia Raises $3M



Mac & Mia 

Deal: $3 million seed round

Investors: Sam Yagan's Corazon Capital, Chicago Ventures, KGC Capital and other angel investors.

What they do: Mac & Mia is a Trunk Club-like service that helps parents find stylish clothes for their kids. Parents take a style survey about what kinds of clothes they're looking for, a stylist chooses pieces from Mac & Mia's inventory that best suit their needs, and parents receive a box in the mail with six to eight pieces of clothing, which they can keep or send back in a prepaid envelope--only paying for the items they want. Mac & Mia offers clothes for newborns up to children six years old, and items cost around $30 each.

Along with the funding announcement, Mac & Mia said it has hired former Trunk Club executive Jason Smith as its president. Smith spent more than five years as Trunk Club's VP of merchandising before leaving in November.

The startup says it delivered over 200,000 pieces of kids apparel to 20,000 parents in 2016.

Other details: Mac & Mia was founded in 2014 by Marie Tillman, the widow of Pat Tillman, the former NFL player turned US soldier who died in Afghanistan in 2004. Pat famously left football to join the Army Rangers following the terrorist attacks on September 11, and died during an incident of friendly fire.


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