After a decade in business, Atlanta marketing technology startup CallRail named a new CEO.
Marc Ginsberg will replace current CEO Andy Powell, who’s also a co-founder of the company. Powell will remain on CallRail’s board and act as a part-time advisor during the transition, according to a June 30 news release.
"I’m a builder and an entrepreneur at heart, and I know the time is right for me to hand over the reins to Marc Ginsberg, a leader who brings years of experience skillfully helping growing teams scale," Powell said in the release.
Ginsberg has spent the last five years at American Express leading marketing teams. Before that, he led advertising and marketing for Atlanta digital advertising platform Cardlytics, which went public in 2018. He'll take over as CEO the week of Aug. 10.
“As I look ahead, I recognize the opportunities and challenges our customers will face in this post-pandemic landscape, and I believe the CallRail team and the platform they’ve built are well-positioned to help them accelerate their growth," Ginsberg said in the release.
The leadership change comes after a decade of growth for the startup. It has $132 million in investments and most recently raised $56 million late last year. In May, the startup bought its first company, PhoneWagon, a New York City-based call tracking software company.
CallRail has more than 180,000 customers and $60 million in annual recurring revenue. Businesses use its platform to gain insight into where phone call-based sales leads are from and which marketing campaigns are effective. The startup has more than 200 employees and local and national recognition for its fast-paced growth.
