Demand Driven Technologies, an Atlanta-based software startup that offers inventory management and supply chain planning solutions for manufacturers and distributors, has raised an additional $3.6 million in Series Seed 2 funding.
The round was led by Shawn Welch of Midtown Capital Advisors. Previous investors Mosley Ventures along with Alerion Ventures and other existing investors also participated.
"As the coronavirus pandemic has shown, supply chains can be vulnerable to global events, and modern supply chain management tools are needed to handle the uncertainty,” Erik Bush, CEO of Demand Driven Technologies, said in a statement. “Our solutions have helped customers around the world overcome the limitations of traditional supply chain offerings. This latest round of funding will allow us to substantially accelerate our efforts.”
The company's software is based in the cloud and serves as a provider of a new method called Demand Driven MRP, which allows companies to pace their materials to actual demand in the market versus using forecasts.
Founded in the fall of 2011, Demand Driven Technologies was bootstrapped for six years before its first VC round in 2017 through Mosley Ventures in Atlanta and other investors. The company caters to close to 90 enterprises around the world, including clients Michelin Tires and Coca-Cola of Africa.
In June, the company raised $3.7 million from undisclosed investors in a round of convertible notes. Demand Driven Technologies was named among Atlanta Inno's 20 Startup to Watch in 2020 list in December.