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Electronic Caregiver releases its virtual caregiver technology


Electronic Caregiver
Electronic Caregiver purchased the Las Cruces Tower, seen here, in July 2022. The company announced Tuesday that it's officially released its new telehealth technology, called Addison Care.
Courtesy Electronic Caregiver

Electronic Caregiver had a big 2022. With the release of the company's new telehealth technology, it's starting 2023 just as strong.

The Las Cruces-based company announced Tuesday that it has officially released its new virtual avatar technology. Called Addison Care, the virtual caregiver operates on the company's ProHealth "smart hub." ProHealth lets users connect live with practitioners, monitor health metrics and provide other services through voice activation and Bluetooth.

Joe Baffoe, Electronic Caregiver's president, told Albuquerque Business First in an October interview that "Addison is the face of the ProHealth." And, according to a news release from the company, Addison "has been the dream" of Anthony Dohrmann, Electronic Caregiver's founder and CEO.

"Addison provides a dynamic, ever-changing, emotionally stimulating, personalized experience to the user," Dohrmann said in the release. "Addison can educate, demonstrate, inquire and connect."

Addison Electronic Caregiver technology
The display for Electronic Caregiver's Addison technology. The company debuted the new technology on May 3, 2022 and announced the official release of the technology Tuesday.
Electronic Caregiver

Addison Care's customers include assisted living centers, nursing homes and individuals looking for in-home health care. It can connect patients with primary care physicians, emergency response services and networks of family and friends, according to the release. And Addison is customizable, with different options for gender, ethnicity, decor, locations, fonts, tones, colors, apparel and language, as listed in the release.

According to the release, "subscribers pay a one-time installation and care plan activation fee and a monthly fee after that" for using Addison Care.

The technology comes with different configurations. The configuration that includes the most features has a one-time down payment of $500 and a monthly fee of $129. A different configuration that's priced for volume installations in senior care facilities costs $200 per resident for installation and $99 per month, Alexia Severson, public relations associate for Electronic Caregiver, told Business First in a Jan. 3 email.

Severson said in the email that Amazon Web Services helped Electronic Caregiver develop Addison Care. The Las Cruces company also has a "network of hundreds of independent resellers" and "began delivering Addison for Medicare reimbursed remote patient monitoring services," Severson added in the email.

Electronic Caregiver plans to showcase Addison at CES 2023, an annual tech convention in Las Vegas.

Money from a $42.5 million round that Electronic Caregiver closed on Oct. 24 — the largest round in New Mexico in 2022 — went toward research and development of Addison, Baffoe told Business First in the October interview.

Electronic Caregiver was founded in 2009. It purchased the Las Cruces Tower in July 2022 and has brought hundreds of jobs to Las Cruces.


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